Results 1 to 8 of 8

Thread: NASCAR Caution Periods Now Sponsored

  1. #1
    Senior Member Wingfoot's Avatar
    Join Date
    May 2008
    Location
    Kansas City, Missouri
    Posts
    4,615
    Years of Experience
    20
    Rep Power
    199

    Default NASCAR Caution Periods Now Sponsored



    ServiceMaster Clean Inks Deal with ISC & SMI Race Tracks:

    ServiceMaster Clean announced that it has signed a unique partnership agreement to be the first-ever official sponsor of the caution periods during races at International Speedway Corporation (ISC) and Speedway Motorsports Incorporated (SMI) race tracks across the nation.

    When there is a problem on the track, the ServiceMaster Clean Yellow Flag will wave, and the company’s familiar yellow trucks will be dispatched to clean the track. In racing, a yellow flag means cleaning. In homes and businesses across North America, a yellow ServiceMaster Clean van means cleaning and restoration is being done quickly and professionally by America’s number one cleaning team.

    ServiceMaster Clean will have official and exclusive sponsorship of the Yellow Flag– now to be known as ServiceMaster Clean Caution periods – at all 19 ISC and SMI race tracks around the country. These racetracks feature 31 Sprint Cup, 24 Nationwide and 17 Camping World Truck Series races and hundreds of other racing events.

    In fact, there will hardly be a race for the next five years where ServiceMaster Clean does not have a large presence.

    All cleaning and drying vehicles and equipment will feature the ServiceMaster Clean logo and colors, and the clean-up teams will wear bright yellow ServiceMaster Clean jumpsuits. The multi-year agreement is not limited to what happens on the track, but also includes national coverage on the Motor Racing Network (MRN) and Performance Racing Network (PRN), hospitality events for franchise owners, the right to create and sell promotional merchandise and a host of other marketing opportunities designed to generate consistent visibility.

    This announcement does not include the TV specifics, but we can assume that with the right advertising dollars, ServiceMaster will soon be appearing during caution periods on your TV all season long.

    For those of us at The Daily Planet, the question is how this sponsorship will be reflected on a TV screen that already contains everything from animated rodents to multiple lines of scrolling scores and text.

    Certainly, any TV sponsor package is going to include ServiceMaster Clean Caution Period graphics, perhaps some animation and of course...commercials. Add this to the already heavy TV commercial load and it should make for an interesting combination for the viewers at home.

    ----------------------------------------------

  2. #2
    Senior Member beyond help's Avatar
    Join Date
    May 2008
    Location
    somewhere on my hand
    Posts
    1,380
    Rep Power
    71

    Default Re: NASCAR Caution Periods Now Sponsored

    Just gotta love the sellouts... um I mean execs at Nascar for this. Car sponsorships are cool with me. Hell even the pace car having sprint on it is ok. Now this. Whats next, corporate logos on the pavement itself.
    STRESS: The confusion created when one's mind overrides the body's basic desire to choke the living daylights out of some idiot who desperately deserves it.

  3. #3
    Senior Member RoadMap's Avatar
    Join Date
    May 2008
    Location
    A TAVERN NEAR YOU!
    Posts
    436
    Rep Power
    29

    Default Re: NASCAR Caution Periods Now Sponsored

    Is NASCAR actually considered a sport?
    If you are not a Liberal by age 20, then you do not have a heart! If you are not a Conservative by age 40, then you do not have a brain!!!

  4. #4
    Member Oldschoollocator's Avatar
    Join Date
    Oct 2008
    Location
    Northern Virginia
    Posts
    61
    Rep Power
    13

    Default Re: NASCAR Caution Periods Now Sponsored

    Quote Originally Posted by RoadMap View Post
    Is NASCAR actually considered a sport?
    Oh yes its a sport, and if you ever get the chance to see a driver in person you will find they are athletes too.

  5. #5
    Junior Member BratPrince's Avatar
    Join Date
    Jul 2008
    Posts
    16
    Rep Power
    11

    Default Re: NASCAR Caution Periods Now Sponsored

    I am a huge Nascar fan but even this floors me................ well kinda.

  6. #6
    Senior Member underground quester's Avatar
    Join Date
    May 2008
    Location
    Alberta, Canada
    Posts
    924
    Rep Power
    48

    Default Re: NASCAR Caution Periods Now Sponsored

    Quote Originally Posted by BratPrince View Post
    I am a huge Nascar fan but even this floors me................ well kinda.

    Now THAT is a COOL Avatar Bratt!!!
    Success is a journey, not a destination...

  7. #7
    Senior Member underground quester's Avatar
    Join Date
    May 2008
    Location
    Alberta, Canada
    Posts
    924
    Rep Power
    48

    Default Re: NASCAR Caution Periods Now Sponsored

    Quote Originally Posted by beyond help View Post
    Just gotta love the sellouts... um I mean execs at Nascar for this. Car sponsorships are cool with me. Hell even the pace car having sprint on it is ok. Now this. Whats next, corporate logos on the pavement itself.



    Now what would appropriate ads be... Hmmmm lets see.....
    Viagra
    ExLax
    Trojans

    Ya, I can see this really taking off.....
    Success is a journey, not a destination...

  8. #8
    Junior Member BratPrince's Avatar
    Join Date
    Jul 2008
    Posts
    16
    Rep Power
    11

    Thumbs up Re: NASCAR Caution Periods Now Sponsored

    Quote Originally Posted by underground quester View Post
    Now THAT is a COOL Avatar Bratt!!!
    Thanks Underground

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
A 'Rook Media' Website